The AiBLE^("TM ")A i B L E^{\text {TM }} brand is woven into the Medtronic CST portfolio of products and solutions. AiBLE" represents “Enhanced ability” and “Artificial Intelligence”. The AiBLE ^("TM "){ }^{\text {TM }} brand guidelines are intended to ensure consistency across all deliverables while adhering to Medtronic Corporate brand standards. 这 AiBLE^(“TM ”)A i B L E^{\text {TM }} 品牌被融入到美敦力 CST 产品和解决方案组合中。AiBLE“代表”增强能力“和”人工智能”。AiBLE ^(“TM ”){ }^{\text {TM }} 品牌指南旨在确保所有可交付成果的一致性,同时遵守美敦力企业品牌标准。
Avenir Next World Regular
AiBLE ^("mM "){ }^{\text {mM }} is all caps except the “i” to highlight “Ai” which stands for Artificial Intelligence. 艾博^(“mM ”){ }^{\text {mM }} 是除“i”以外的全部大写字母,以突出显示代表人工智能的“Ai”。
Trademark is superscript at 1/8th scale of cap height. 商标在帽高的 1/8 比例处为上标。
AiBLE^("TM ")A i B L E^{\text {TM }} is Electric Blue in color A
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TM
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AiBLE^(“TM ”)A i B L E^{\text {TM }} 是电蓝色
Tracking/kerning is set to “Optical” at “O” 字距调整设置为“O”处的“Optical”
Brand name with descriptor 带描述符的品牌名称
Avenir Next World Regular
AiBLE ^("TM "){ }^{\text {TM }} is all caps except the “i” to highlight “Ai” which stands for Artificial Intelligence. 艾博^(“TM ”){ }^{\text {TM }} 是除“i”以外的全部大写字母,以突出显示代表人工智能的“Ai”。
Trademark is superscript at 1/8th scale of cap height. 商标在帽高的 1/8 比例处为上标。
AiBLE^("tM ")A i B L E^{\text {tM }} is Electric Blue in color A
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吨
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AiBLE^(“tM ”)A i B L E^{\text {tM }} 是电蓝色
Descriptor is sentence case in Dark Gray Body Text color. 描述符是深灰色正文文本颜色的句子大小写。
Tracking/kerning is set to “Optical” at “O”. 字距调整/字距调整设置为“O”处的“Optical”。
Cap height TM I Trademark height 帽高 TM I 商标高
AiBLE 艾博
Campaign headline 活动标题
The AiBLE^("TM ")A i B L E^{\text {TM }} tagline is “Able to do more.” It represents the enhanced ability our customers benefit from, when utilizing our technology, software and implants. Able to do more, also reflects the patient journey, they are also able to do more, following surgery. 这 AiBLE^(“TM ”)A i B L E^{\text {TM }} 的标语是“能够做更多”。它代表了我们的客户在使用我们的技术、软件和植入物时受益于增强的能力。能够做更多,也反映了患者的旅程,他们也能够在手术后做更多。
Tagline specifications 标语规格
Avenir Next World Regular
All caps except the “i” to highlight “Ai” which stands for Artificial Intelligence. 除“i”外的所有大写字母都突出显示了代表人工智能的“Ai”。
Trademark is superscript at 1/8th scale of cap height. 商标在帽高的 1/8 比例处为上标。
AiBLE^("tM ")A i B L E^{\text {tM }} is Electric Blue in color A
i
B
L
E
吨
A
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B
L
E
吨
AiBLE^(“tM ”)A i B L E^{\text {tM }} 是电蓝色
Tagline is sentence case in Electric Blue. 标语在 Electric Blue 中是首字母大写。
Tracking/kerning is set to “Optical” at “O”. 字距调整/字距调整设置为“O”处的“Optical”。
When tagline is not locked up with brand name-placement is flexible. 当标语不与品牌绑定时,品牌名称投放是灵活的。
Vertical 垂直
Able to do more. 能够做更多的事情。
Horizontal 水平
AiBLE able to do more. AiBLE 能够做更多的事情。
Similar to Medtronic Corporate Brand Guidelinescompositions should be open with generous negative space. White is the primary background color. 与美敦力企业品牌指南类似,作品应该以宽大的负空间开放。白色是主要背景色。
Graphic line backgrounds are available to be used in layout with text and/or photography. Abstract stock imagery matching this style (color, negative space, etc.) is acceptable. 图形线条背景可用于文本和/或摄影的布局。与此样式匹配的抽象 Stock 图像(颜色、负空间等)是可以接受的。